The shift is already underway in some markets in the U.S. and Canada, and will apply to all 30,000 North American locations in the next 10 years, the company said in a press release.
“Serving food that reflects our commitment to the humane treatment of animals has long been a priority to our brand,” said Elizabeth Stewart, Director of Corporate Social Responsibility for Subway. “We know how important it is for consumers to feel confident that the food they eat is ethically sourced, and our customers care deeply about animal welfare.”
The change is in addition to other efforts Subway has been making to set itself apart from the competition and appeal to the trending movement toward more sustainably and humanely sourced ingredients: the chain announced in October it would be switching to antibiotic-free meat by 2025 as well.
by Mary Beth Quirk via Consumerist